A lighthouse, transformed into the 'home' of Captain Birds Eye and filled with a freezer full of fish fingers, is up for grabs in a competition.
The iconic fisherman's 'house' has been unveiled as a towering 69 feet high structure off the Norfolk coast.
This coastal retreat is adorned with personal touches that narrate his seafaring life.
Upon entering, one can spot his well-used fisherman's waterproofs, a 'Gone Fishing' sign, and a surfboard casually leaning against the wall.
A comical video featuring the beloved Captain aims to lure potential winners, as he unveils a freezer brimming with frozen delights.
He also proudly displays his lookout tower, where he plans his next adventure amidst maritime books, offering an unrivalled view of the horizon.
In the bedroom, his navy suit jackets and signature hats are neatly arranged, ready for any sea adventure.
Mike Sowerby from Birds Eye, which is offering people the chance to stay at the lighthouse [www.birdseyelighthouse.co.uk], located just a few miles down the coast from its Lowestoft fish finger factory, said: "Captain Birds Eye has been part of British family life for decades, and we're thrilled to bring his world to life like never before."
He added, "The lighthouse is a true reflection of his adventurous spirit and love for the sea, and we can't wait to welcome one lucky family to experience it for themselves.
"Whether it's enjoying a classic fish finger sandwich in the kitchen or taking in the stunning coastal views, this is a truly unique opportunity to step inside The Captain's life and create lasting family memories."
Ever since first setting sail into public consciousness back in 1967, Captain Birds Eye has anchored himself as an enduring mascot known for his quintessential naval uniform, a twinkle in his eye, and an unwavering enthusiasm for maritime life.
Throughout the decades, while he has seen variations in his depiction, Captain Birds Eye has consistently maintained his essence of adventure and emphasis on familial bonds.
This remarkable property, originally a fully functioning lighthouse erected 185 years ago, ceased its conventional operations back in the 1920s.
Comprising seven rooms, including two bedrooms, the giveaway offers a splendid six-night retreat for up to half a dozen guests.